The posting, in Adyen's own words
archived Oct 11, 2026This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
Partnerships Marketing Manager, EMEA
We are looking for a strategic and results-driven Partnerships Marketing Manager to drive pipeline-oriented programs that showcase the combined power of Adyen and our key partners in EMEA. You will be responsible for developing a cohesive regional partner marketing strategy that maps to our global partnership strategy while ensuring the partner ecosystem is a primary driver of the regional "commercial engine". The ideal candidate has extensive experience in a B2B marketing role, channel marketing or strategic partnerships with a proven track record of delivering go-to-market programs in collaboration with local and global senior stakeholders. This role reports into the Global Head of Partnerships Marketing and sit at the intersection of the EMEA Marketing, Global Partnerships Marketing and EMEA commercial Partnership teams. The main focus of this role is to drive effective partnership marketing programs for "Critical to Win" EMEA partners and enable local marketing teams in the region to successfully drive pipeline generation in their markets by embedding key partner value propositions into integrated campaigns.
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What you’ll do
Strategic program development: Design and execute integrated, multi-channel marketing programs with critical-to-win EMEA partners to drive enterprise business acquisition and brand preference for Adyen. Local market enablement: Support and enable local EMEA markets to activate targeted marketing efforts aimed at "Critical to Win" partners, ensuring they are integrated with the overall local marketing approach. Commercial alignment: Partner closely with EMEA Partnerships teams and Marketing leads to ensure all marketing activities are laser-focused on local revenue goals and market nuances. Data-driven iteration: Track, measure, and report on campaign performance, using a "launch fast and iterate" mindset to pivot resources toward the highest-impact activities. Cross-functional collaboration: Act as the connective tissue between regional execution and global strategy, ensuring EMEA-specific needs are represented in the global roadmap.