The posting, in ZipRecruiter's own words
archived Sep 5, 2026We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be noted in the Minimum Qualifications below.)
Our Mission:
To actively connect people to their next great opportunity.
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Who We Are:
ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android.
Summary :
As a Lead Product Manager for Employer Growth , you will own the strategy and execution of initiatives that drive growth across ZipRecruiter's SMB employer customer base, with a focus on new employer acquisition, employer reactivation, and strategic partnerships. You'll partner closely with Engineering, Design, Data Science, Marketing, and Sales to optimize the employer acquisition journey, improve re-engagement, and build scalable product experiences that drive new paying employers and long-term customer growth.
Key Focus Areas:
Act as an Owner: Take full accountability for your product domain, from high-level KPI setting to the nuances of daily execution. Lead Core Product Areas: Direct the product roadmap for your aspects of the SMB product to improve customer value and product effectiveness. Run rapid growth experimentation: You will experiment frequently with new ideas to supercharge our PLG motion and acquisition of new employers. Obsess over your metrics: You will have a deep understanding of the metrics that drive your product area. Partner closely with GTM: Coordinate with the GTM team to ensure the product-led growth motion ties into marketing and sales. Voice of the User: Serve as the voice of the SMB customer to the rest of the team, constantly talking to your users, doing product discovery, and conducting user research. Champion AI-Driven Development: Lean into ZipRecruiter’s AI-first DNA to build personalized, proactive experiences that act like a personal recruiter for every seeker. Coordinate Marketplace Fit: Partner closely with job-seeker-side product teams to ensure a healthy, balanced marketplace where employer and seeker actions lead to successful hires.