Director, Advertising and Promotion Compliance

Ro is a direct-to-patient healthcare company with a mission of helping patients achieve their health goals by delivering the easiest, most effective care possible. Ro is the only company to offer nationwide telehealth, labs, and pharmacy services. This is enabled by Ro's vertically integrated platform that helps patients achieve their goals through a convenient, end-to-end healthcare experience spanning from diagnosis, to delivery of medication, to ongoing care. Since 2017, Ro has helped millions of patients in nearly every single county in the United States, including 99% of primary care deserts. Ro is consistently recognized as a top workplace in Health Care, in New York, and for Women and Parents—earning more than 20 honors from Fortune, Great Place to Work, and PEOPLE since 2021. In 2025 alone, we ranked top 5 among medium workplaces in Health Care and New York, and top 50 nationwide. The Director, Advertising and Promotion Compliance will join the Legal team and help scale our advertising compliance function. This role combines advertising and claims review with operational leadership, including improving processes, implementing technology and AI solutions, and developing practical compliance guidance. As Ro rapidly expands its advertising efforts, particularly across paid social, this individual will help build the systems and processes needed to support increased volume while maintaining rigorous compliance standards. The ideal candidate brings a strong background in healthcare advertising compliance, a knack for  and experience with building scalable processes, and a practical, business-oriented approach to solving problems.

What You’ll Do:

Lead improvements to Ro's advertising review process, developing scalable workflows and systems to support growing advertising volume, including through the use of automated solutions. Review advertising and promotional claims across paid social, TV, digital, and other channels for compliance with applicable FDA, FTC, and consumer protection laws. Develop and maintain practical compliance guidance, approved claims libraries, marketing guardrails, and other resources that enable business teams to move quickly and compliantly. Partner closely with Growth, Creative, and Clinical to streamline reviews, address compliance concerns, and support timely campaign launches. Develop reporting and metrics to monitor review volume, turnaround times, bottlenecks, and operational performance. Manage vendors, ensuring efficient use of resources and effective execution. Support broader legal operations and compliance initiatives as business needs evolve.